Challenge
Crowdbooster, a Y Combinator startup in the Bay Area, needed to establish a visual brand that could energize its client base and evoke a sense of optimism. They wanted a brand identity that would reflect their mission of helping clients achieve upward and positive results in their social media marketing efforts.
Crowdbooster, a Y Combinator startup in the Bay Area, needed to establish a visual brand that could energize its client base and evoke a sense of optimism. They wanted a brand identity that would reflect their mission of helping clients achieve upward and positive results in their social media marketing efforts.
Solution
I crafted a visual brand centered around the rocket icon, symbolizing the idea of "shooting for the stars." This icon represents the ambition and drive to achieve exceptional results for their clients. By incorporating the rocket imagery into their branding, Crowdbooster successfully conveyed their commitment to helping clients soar to new heights in their social media marketing endeavors. The energetic and optimistic visual identity aligned with their mission and resonated with their target audience.
I crafted a visual brand centered around the rocket icon, symbolizing the idea of "shooting for the stars." This icon represents the ambition and drive to achieve exceptional results for their clients. By incorporating the rocket imagery into their branding, Crowdbooster successfully conveyed their commitment to helping clients soar to new heights in their social media marketing endeavors. The energetic and optimistic visual identity aligned with their mission and resonated with their target audience.
Initial Concept
Final Design
Application